SAROHI

Welcome to our world of ethnic elegance!


I’m Tanu Baghel Saini, and I’m delighted to share the story and inspiration behind ‘SAROHI’.

My journey in the fashion industry officially began in 2021, when I launched my first venture, Laiba by Tanu, in Raipur. What started as a small, passion-driven initiative soon grew into a beloved label known for its dedication to quality, tradition, and thoughtful craftsmanship. But my connection to textiles, traditional Indian artistry, and the timeless beauty of ethnic wear runs much deeper—rooted in years of admiration for the cultural richness woven into every thread.
With SAROHI, we are now stepping onto the global stage.
I founded this brand with a clear and heartfelt vision: to celebrate the heritage of Indian ethnic wear while infusing it with contemporary style, premium craftsmanship, and uncompromising quality. Every piece at SAROHI reflects this philosophy—traditional yet modern, rooted yet refined.

As we grow beyond boundaries, my mission remains the same: to create clothing that makes women feel elegant, confident, and connected to their cultural identity—no matter where they are in the world.

Welcome to SAROHI.
 A celebration of heritage. A journey of style. A story from my heart to yours.